Backing Bright tourism drawcard28/09/2021
A regional Victorian brewery is stepping up in the craft beer market by expanding its in-house canning operations and upskilling more local workers.
The Government today welcomed the addition of a new packaging facility at Bright Brewery, a project supported by the $50 million Agriculture Workforce Plan.
Bright Brewery has more than 30 full-time staff across its 500-seat taproom and restaurant, along with a separate production facility, making it a top private-sector employer in North East Victoria.
The new packaging equipment has enabled the brewery to move away from third-party providers, helping to secure local workers and ensure the business is self-reliant in the competitive artisanal beer sector.
The investment will also help Bright Brewery to meet consumer demand for cans as the rapidly growing package of choice, with a reputation for improved shelf-life for craft beer.
Filling over 50 cans per minute, the new linear machine has the added benefit of increased social distancing for workers – improving COVIDSafe compliance.
The $50 million Agriculture Workforce Plan is supporting businesses in regional, rural and outer metropolitan areas within key agriculture and food processing industries through job-matching, case management, worker relocation needs, transport and training.
It’s part of almost $30 billion invested by the Government in regional and rural Victoria since 2015.